The real sin is that they could charge $65 for that same lamp, still make a profit, and make up the difference via volume sales, if their product is good enough. But we all know what’s really going on here so there’s no point in trying to convince them to be smart about it when they can be greedy instead.
If they can sell a $650 desk lamp they can keep these people employed.
Fuck Dyson and any other company that lays off workers in any situation that’s not literally the last option before literal collapse and failure.
The real sin is that they could charge $65 for that same lamp, still make a profit, and make up the difference via volume sales, if their product is good enough. But we all know what’s really going on here so there’s no point in trying to convince them to be smart about it when they can be greedy instead.
Premium lower volume items is a perfectly fine business model.