• Etterra@lemmy.world
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    3 months ago

    The Bud Lite treatment: “boycott” for a few weeks and then go right back to buying their stuff. In fact I’d be surprised if they did that much in enough numbers to make even a wiggle in Dunkin’s bottom line for the quarter.

    • Encrypt-Keeper@lemmy.world
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      3 months ago

      I mean Bud Lite was significantly affected, but that’s mostly because the people boycotting it were the only ones buying it in the first place. I don’t think the right has a monopoly on Donuts and Coffee in the same fashion.