HERSHEY, Pa. (CBS) – A Florida woman is upset about the lack of designs on Reese’s holiday-themed peanut butter candy - and now she’s taking parent company Hershey to court over it.
Cynthia Kelly filed a federal class-action lawsuit Thursday in the U.S. District Court in the Middle District of Florida, alleging several Reese’s products don’t match their photos as depicted on the wrappers.
For example, Reese’s peanut butter pumpkins are merely pumpkin-shaped hunks of peanut-butter-stuffed chocolate, and the actual product has no Jack O’lantern-style carvings as the wrapper depicts, Kelly alleges.
The only thing this results in is cost passed on to consumers and more anal packaging caveats.
Sure, Hershey’s broke the one rule of advertising, but god forbid we do anything about it, right? What ever would the consumer do without the bare necessity that is… weirdly-shaped Reese’s cups?
I say this as someone who loves Reese’s, too. A reckoning in marketing law is long overdue. IMO it shouldn’t be legal to use anything other than unadulterated photos of your product as it appears off the production line.
I mean all they have to do is write “serving suggestion” on the front. It’s how the various oodles of noodles companies get away with showing meat and vegetables on the packages of their carbohydrate and salt rations.
I don’t think that would fly. Sure you can make a “serving suggestion” picture of spaghetti with some photogenic sauce and on a box of spaghetti that’s perfectly adequate but if you put the same picture on a pack of Farfalle you deserve to be in trouble. Who the hell ever wants Farfalle they cook unevenly.
“Serving suggestion” is “product and other stuff”, not “random shit”.
How do you feel about the bite taken out of it to reveal the peanut butter inside?
Someone needs to take a bite out of all of them, so they’re true to the picture
I would say that is more of a verb than a noun. It islike shoes that show a person running.
False. If the company could jack up prices they already would have, and it would be extra profits.
are you saying we should not enforce consumer laws in order to keep prices down?
No. I’m saying don’t celebrate this as some potential win for consumers.
Why not? Wanting accurate photos on my products, while outsourcing a big chunk of monitoring and enforcement to private individuals and providing them an incentive if they do a good job at it, is a bad thing now?
Punishing any company for bad behavior can, in some theoretical sense, get “passed on to consumers.” I’m having trouble seeing how that makes it a bad thing. In practice, I think the cost is much more likely to get passed on to the shareholders, since Hershey’s is already selling their little turd bars for whatever price maximizes their undeserved profits.
Oh you’re actually serious
Didnt say it was a bad thing. I said it’s not a win for consumers.
In what world is accurate product description enforced by law not a win for consumers?
Accurate product description enforced by law is a win for consumers. This lady suing for $5 million because the face wasn’t on the chocolate is not a win for consumers. She’s engaging in the same opportunistic behaviour that we so often condemn corporations for doing. The penalty being sought is not in line with the harm suffered. If the judge doesnt throw it out, and for some reason that amount, is decided, none of the corporate management will lose a dime of their fat salaries, bonuses, or golden parachutes. If anyone suffers at all it would be the lower employees getting lower raises or bonuses, or the public upon which the cost will be levied. Holding corporations to account for their advertising and actions is a good and necessary thing. But in this particular case, it wont be a big win for anyone and should be construed as such.
Honestly? I don’t agree. Yeah, it’s way too much. But on the other hand, whoever benefits from Hershey doing well, fuck 'em. Give the money to this random lady instead. If you can’t see that’s justice, I have nothing more to say to you about it.
The people making minimum wage in the factory would beg to differ
Well, I’m sold.
IANAL but…
They’d be advertising how their packaging is the best because it’s made from asbestos if we had consumer protection laws that didn’t allow these pririvate lawsuits.
Oh no, junk food will be more expensive and people might buy less of it. That would be the worst
Oh no… who cares.
I hate this “don’t bite the hand that feeds” attitude of capitalism. Everyone waxes poetic about the free market and then when a company gets their comeuppance there’s all this “nooo they will punish the consumers” crying.
Well which is it? Does a free market exist or do consumers have no power?
Yes.
Your free market ideology will make consumers move and buy from a better brand.